ビジネスアイデアが収益化に繋がらず、新規事業が失敗する理由は、収益化プロセスの解像度が低く、曖昧で漠然としているからです。

アイデアを思いついたら、収益化が可能かどうか、必ず検証を行う必要があります。

にもかかわらず、思いついたら即行動とばかり、費用をかけ商品開発や設備投資を始める事例を多くみてきました。

良い物だから売れるはずと思っても、結果的に販路開拓や顧客獲得が上手くいかず収益化が出来ず失敗します。

こんなはずでは？と当事者は思っていても、第三者からみれば予見できた結果であることが少なくありません。

負けに不思議の負けなしです。

“There are strange victories in winning, and no strange defeats in losing.”

The reason why business ideas fail to monetize and new ventures fail is often due to the low resolution and ambiguity in the monetization process.

When you come up with an idea, it’s essential to verify whether monetization is feasible or not.

However, I’ve seen many cases where people immediately take action and start investing in product development and facilities without proper validation, simply because they believe their idea is excellent and should sell.

Even if you think it’s a great product, it often fails because the efforts to expand sales channels and acquire customers don’t go well, leading to a failure in monetization.

Even though the individuals involved may wonder why it didn’t work out as planned, it’s not uncommon for third parties to have foreseen the outcome.

In losing, there are no strange losses.